Super Mario Land marks Mario's first appearance on the Game Boy and is the first true Mario game for the handheld game console. Furthermore, it was a launch title for the Game Boy in Japan and North America.
The game drove initial sales of the Game Boy, and has sold over 18 million copies in total, which makes it the third highest selling game of the Mario series. Only Super Mario Bros, at 40 million, and Super Mario World, at 20 million, sold more copies. Super Mario Land was also the first game of the Mario series created by Gunpei Yokoi.
